More simple to be global: from a new global organizational model to the E-Billing system; the John Deere & Company case.

In the age of Globalization, characterized by phenomena like the order and delivery time acceleration into the business processes, the internationalization of large enterprises as well as small and medium enterprises and the easy-to-find alternative suppliers that force to increase the customer retention, it is fundamental for the companies to adapt and modify their business in order to be competitive, strong and efficient in the market. For big and global companies it is also fundamental to reorganize themselves and move towards a re-engineering process in order to achieve an internal and external organization that allows the companies to be competitive and efficient in their business. The lower growth occurred in these years makes pressures towards the automation of the processes that are able to reduce costs and improve the efficiency of the delivered products and services. Lowering costs and improving efficiency is what every company is trying to realize right now. In this context a technology or innovation permitting to carry out both these points should certainly be interesting to every company that is focused on a global and competitive market. In order to analyze how a multinational company can achieve a high level of efficiency and success in its market by improving and reorganizing its organization globally, I have studied the John Deere & Company business case. This internationally big company was able to reorganize its global organization entirely, so that it could face the challenges of the new globalized market and have an efficient cost saving organization during its constant growth.... The company, after a deep renovation and reorganization begun in 2009 and called Global Organizational Model, wanted to achieve a high level of efficiency in the global management of the entire worldwide company, and aimed both at being always competitive and powerful on its market and having a maximum save cost and a centralized, harmonized and standardized organization. The change involved both the production and the hierarchical and responsible organization at each level. In order to reach this objective John Deere took under control some fundamental Strategic Operating Principles; one of these is the Customer Driven, a constant and final mission for the company policy... The new implemented system, the E-Billing, permits to produce electronically invoices that are perfectly in compliance with the SOX regulations, the European Directives and the internal national rules of each different country. The system produces electronic invoices and is able to send them directly to the customers, the dealers in this case, guarantying the authenticity of the recipient and of the content regarding the financial document. For each financial document this system produces the verification of the authenticity regarding the content and the recipient, the electronic signature from John Deere, and the Xml format. The Xml format allows the recipient to receive and integrate the invoices directly in its account system. Then the documents are sent to the dealer via e-mail on daily frequency; after the verification the system sends the documents to the dealers' mail box. The E-Billing is able to make the process standardized, fast, secure, automated and with cost and time saving. In this way we can see how the GOM objectives are reached not only in the global reorganization of the company, but also in a smaller context.